Auto Repair Advertising Case Study

Barbara Bell owns Bell’s Velvet Hammer, an auto collision repair business in Vancouver, Washington. For years, Bell’s Velvet Hammer has delivered high-quality repair and restoration work to Portland/Vancouver area drivers. The shop has also been an integral part of the local community.

When Barbara Bell wanted to use the power of an endorsement to tell the Bell’s Velvet Hammer story, she chose Paul Linnman of 1190 KEX Radio.

In the video below, she discusses how she chose Paul, the relationship they’ve built, and the results the campaign has delivered.

If your car’s been in an accident in the Portland/Vancouver area and you need it fixed right the first time, Bell’s Velvet Hammer is the place to go. My thanks to Barbara Bell for allowing me to tell her story.

 

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2 thoughts on “Auto Repair Advertising Case Study

  1. i think that radio is the most suitable medium for advertising auto center as most probably people will listen radio only when they are traveling in their vehicle.