… it may be appropriate to suspend the normal rules of effective advertising. But ultimately, some heartless, cruel advertising blogger will risk the anger of an entire nation to point out that this Lake Street Creamery ad would have been a better selling tool with an offer at the end.
There, I said it.
[youtube=http://www.youtube.com/watch?v=AMnpWYaCKB0]
______________________________________________________________________________________________________
Got a question? Wanna argue? Email Phil Bernstein here.
Sign up for Phil Bernstein’s free advertising and marketing e-newsletter here.
Become a Phil Bernstein Portland’s Advertising Expert Facebook Fan here