How to Boost Your Ego… Free! 4 Easy Steps

  • Step 1: start a blog
  • Step 2: mention your own name in every post
  • Step 3: set up a free Google Alert for your name
  • Step 4: post regularly

I set my alert up a few weeks ago. Every day, Google’s spider sweeps through the Internet, spots my name, and sends me an email telling me that Phil Bernstein has made another appearance in cyberspace. The alert links to the new post. As a special bonus, when I click on the link, it counts as a pageview in my blog stats.

I’m just livin’ the dream.


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