The full page ad in Sunday’s New York Times offers an Ellen Tracy Trench for $150. There’s a color photograph, and the caption underneath says
THERE’S NOTHING NAUGHTY ABOUT BUYING THIS TRENCH… WEARING IT, HOWEVER, IS ANOTHER STORY.
Who might buy — and wear — a coat like this? I’m thinking that the target is, um, working girls. Am I wrong?
Here’s the picture. You decide.
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A market well defined is the first step, right?
Mike, perhaps it’s the last recession-proof industry.
I assume they prefer cash only?