You can subscribe to my blog. You can connect with me on LinkedIn. You can “Friend” me on Facebook. And now, I’m on Twitter, too.
Frankly, I’m not sure why, exactly. But supposedly, this blog is now synced up with Twitter, so my “followers” (assuming I have any) will get a “tweet” when I publish this post.
Do you use Twitter for business? If so, leave a comment, and tell me why, and how you use it. And if it helps you at all.
Enquiring minds want to know.
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I’m on Twitter but I don’t use it for business. From what I’ve seen, It seems to work best for newspapers and others that want to promote content.
omg, u r so 21C!
Not sure about Twitter, yet, but my favorite yarn store uses it to whet the appetite for new product.
I have used twitter for business on multiple occasions. It’s is a good tool for making contacts, especially when you combine it with facebook and LinkedIN. Those three, together, as a deadly combination.
Ed,
I’m also on Facebook and LinkedIn, and I’ve got my blog, and an email newsletter that comes out every two weeks. So if people want to stay in touch with me, that’s four online options — plus we can communicate via email or over the phone.
So what I’m trying to figure out, from a business perspective, is what Twitter brings to the party. In your case, when you use Twitter for business, what do you put there that you couldn’t just put in Facebook or your blog?
Here are two examples:
Example the First: A new way to connect with customers, through social media.
Let’s say you own a chain of exercise gyms. You customers are young professionals – wealthy, health conscious, mobile and tech savy. You can use twitter to allow them to post micro-blogs to their custom work-out plans, and get feedback from your system, all from their iPhones and Blackberries.
Example the Second: A way to make personal contacts.
You’re a professional who wants to connect to new people in real time – peers who you can collaborate with, for instance. By engaging peers in short, topical conversation using twitter, you build relationships. As opportunities arise, you’ll hear about them first on twitter, second on blogs or email newsletters. Twitter allows you to move quicker, be more responsive, and take advantage of short-lived opportunities.
Any risk/fear of virtual burnout? I wonder if clients and prospects will begin to tune things out.