A Couple of Reasons Your Advertising Isn’t Working

These come courtesy of Roy Williams’ Monday Morning Memo, this week entitled “Blind Spots”. Just two points to consider — read the whole thing here.

 2. reputation.
Consider the people who don’t buy from you. Are they buying elsewhere because they haven’t heard about your company, or is it because they have? I’ve never met a business owner willing to believe their company had a bad reputation…

 7. media myths.
Are you anxious to find a more effective media? If so, you’ve got really bad ads. I’ve never seen a company fail because they were using the wrong media or reaching the wrong people. But I’ve seen thousands fail because they were saying the wrong things. A powerful message will produce results in any media.


Click this link to subscribe to Portland’s Finest Advertising Blog.

Request your free copy of my white paper, The Seven Deadly Advertising Mistakes and How to Fix Them here.


Sign up for my blog updates and never miss a post. I'll send you the first two chapters of my new book, Breakthrough Prospecting, as a thank-you.

Please note: I reserve the right to delete comments that are offensive or off-topic.

Your Chance to Be Heard -- Comment Here!