CLICK HERE FOR CONTEST RULES The Great Portland-Vancouver Twitter Challenge is shaping up nicely, and it’s time to start revealing the prizes. So here’s the first one: Just in time to put your New Year’s Resolution in motion, I’ll be giving away a one-month membership (individual or family) to any of the three area Oregon […]
Dan O’Day recently posted the story of a gift store owner who was making a potentially-extremely-costly decision. He was about to prominently feature this mistake in his radio ad. The mistake was an obvious one, but neither the owner nor the station Account Executive noticed it. Luckily, the production director spotted it in the copy, […]
I’ve been among the skeptics on Twitter, but two recent events are causing me to take another look: * During the recent terrorist attacks in Mumbai, many witnesses, victims and hostages used Twitter to communicate with the outside world. While the event was going on, Twitter was as important as CNN in trying to figure […]
Guy Kawasaki, via Twitter, alerted me to this story of Dr. Alan Bittner, a Beverly Hills doctor who claimed to be running his Ford Explorer on liposuction fat. According to Dr Bittner, his patients are more than happy to be involved in the extraordinary eco-friendly scheme. “The vast majority of my patients request that I […]
In the third part of our conversation on Marketing in Progress, Brett Duncan and I talk about some advantages to advertising on news/talk radio the place of streaming audio in an advertising campaign and my continuing quest to make blogging pay If you want to go back to the beginning, all three parts of the […]