Tag Archives: Portland small business

Posted on

Phil Bernstein Live! at the Portland Business Alliance

Once a month, the Portland Business Alliance puts on an educational forum for small and medium-sized businesses called Cornerstones for Success. The topics change each month, but each one is chosen for its relevance to the challenges faced by local merchants. On Thursday, August 7, the subject is “Advertising Avenues”. I’ll be on the panel […]

Posted on

Using Radio To Get Customers to Your Web Site — 7 Proven Techniques

Many of my long-time customers are now, finally, using their web sites as selling tools. They often ask how they can most effectively drive prospects to their sites, and convert them to customers. Here are seven techniques, based on education and trial-and-error in the field: 1. Have one call to action in the ad — […]